Wednesday 4 November 2009

Mobile and internet data usage

After a bit of research for my PRP, I came across some quite amazing statistics. How sad, I really did just say that.



Can you guess at how many people in the world go online and use the internet?

You don't need to - it's (and this one came as quite a shock to me) 1.6Billion! Or in exact terms, 1,668,870,408. (Internet World Stats)


The number is quite mind boggling. Never before has an audience been so huge. 20million watching Eastenders in the 80s on Xmas day? That's around 0.01% of the web's current active users. Ha!

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In terms of mobile, the audience is still HUGE and, importantly, growing. "Last month, more than 35.6 million people used Opera Mini (which is now serving over 500 million pageviews per day ... up 11.5% compared to August 2009 and more than 150% compared to September 2008." (TechCrunch)


This definitely helps with the notion of wanting and needing to establish a pleasant, efficient and successful mobile browsing experience, I believe, through design standards. The 35.6 million who are users of only one browser (and discounting the huge market the iPhone is driving with SafarI) prove quantifiable enough, surely?

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